2012-10-29 — /travelprnews.com/ — The long-haul travel market was buffeted by many different factors in 2011. Political unrest in North Africa and the Middle East, the Tōhuku earthquake and tsunami in Japan combined with continuing economic troubles, exchange rate rollercoasters and stubbornly high unemployment to keep potential travellers at home.
Yet youth had its tourism fling in Canada in 2011, says the Global Tourism Watch (GTW) Year 5 Global Summary Report 2011, just published by the Research department of the Canadian Tourism Commission (CTC). The CTC’s newer or emerging markets all reported growth in 2011, especially China, which blazed a trail by clocking up a jaw-dropping 25% more visitors to these shores.
Some more key stats:
Harris/Decima Research conducts the Global Tourism Watchsurvey for CTC. The company asks thousands of participants aged 18 and over for their views on Canada and CTC’s “Canada. Keep Exploring” tourism brand. The 2011 (Year 5) reports look to identify shifts in 12 tourism market since 2007: Australia, Brazil, Canada, France, Germany, India, Japan, Mexico, South Korea, the UK and the US. For more details, consult the report for each individual market.
Read the Global Tourism Watch Year 5 Global Summary Report 2011.
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