Bushtops Unveils ‘The Beest’ – a revolutionary new luxury safari vehicle in Tanzania’s iconic Serengeti National Park

Serengeti, Tanzania, 23 April 2025  — /Travel PR News/ —

Bushtops Safari Camps will be launching its much-anticipated Bushtops Game Viewer, affectionately known as “The Beest”,  on 1 June 2025, a revolutionary luxury safari vehicle designed to transform wildlife exploration in the Serengeti. Following years of dreaming, design and construction, this one-of-a-kind innovation combines cutting-edge engineering with unparalleled comfort, offering guests an extraordinary way to experience Africa’s wilderness.  Watch the big reveal video on YouTube.

 

The Ultimate Game Viewer
The Beest redefines luxury safaris with its 6×6 off-road capability, ensuring stability across the Serengeti’s most rugged terrain. Its open configuration maximizes panoramic views, while roll-down canvas sides adapt to weather conditions without compromising safety. Built with a high-tensile steel structure and roll cage, the vehicle prioritizes security without sacrificing style, featuring luxurious wood trim, mood lighting and premium carpeting.

 

Unmatched Comfort and Versatility

Guests enjoy extra-large heated seats, personal mini fridges, and power outlets, alongside a 4×2-metre built-in bed and pop-up roof tent for overnight stays at remote individual camp sites allocated within the National Park. A dedicated driver and ranger enable extended all-day game drives, while the built-in kitchen and high-pressure shower ensure self-sufficiency in the wild. For those seeking the pinnacle of adventure, pairing the Beest with Bushtops’ exclusive mobile camp, Roving Bushtops, which is relocating to its new home in the northern Serengeti on 1 June, adds luxury to limitless exploration.

 

Exclusive Access

Available as an exclusive, optional add-on ($1,800 USD per day for exclusive use) for guests staying at either Serengeti Bushtops or Roving Bushtops, the Beest complements Bushtops’ existing fleet of open-sided Toyota 4x4s and luxury tented suites. With 2025 accommodation rates starting at $1,090 per person per night for accommodations, The Beest will elevate the already exceptional offerings at these 5-star safari camps, including year-round Big Five sightings and front row seats to the Great Migration.

 

“The Beest is a testament to our commitment to innovation and guest experience,” says Claudia Stuart, co-owner of Bushtops. “From its heated VIP seating to its off-grid capabilities, every detail has been crafted to immerse travellers in the wonders of the Serengeti in absolute style and comfort.”

 

The Game Viewer at a Glance

• Power: Rugged, 6×6 wheel offroad power and stability, enables the limitless exploration of the Serengeti in absolute comfort
• Design: Its open-sided configuration allows for uninterrupted viewing, with roll down sides – ideal for wildlife photography and game spotting
• Safety: High tensile steel structure and roll cage
• Comfort: extra-large luxury seats with built in heaters, personal mini fridges and charging points for cameras and phones
• Style: Luxurious wood trim, mood lighting and carpeting
• All the Bells and Whistles: a built-in fully functional kitchen, fold-out bar, dining table, high and wealth of amenities for long days in the wilderness
• Sleep Out:  a luxurious 4×2 metre bed in a pop-up roof tent, ablution facilities and a pressure hot shower for those wanting a real taste of adventure under the stars

 

About Bushtops Safari Camps

Operating in Kenya and Tanzania, Bushtops delivers wild luxury through its award-winning camps, including Serengeti Bushtops and the seasonal Roving Bushtops in Tanzania, and Mara Bushtops in Kenya. Known for private game drives, stunning tented suites, and bespoke itineraries, the family-run company continues to set the standard for high-end safaris in East Africa.

 

Media Contact:
Claire Roadley – claire@umlingo.co.uk

High-resolution images of the Beest can be downloaded from this DROPBOX