SEATTLE 2012-09-12 — /travelprnews.com/ — Alaska Airlines and Horizon Air inflight recycling programs diverted more than 800 tons of inflight waste from landfills last year, including some 230 tons of aluminum and 185 tons of paper. That’s enough aluminum to build three new airplanes and enough paper to replace 3,100 trees. In addition to recycling more inflight waste, the two airlines have also reduced their carbon emissions by 30 percent per passenger mile since 2004.
These are among several accomplishments highlighted in Alaska Air Group’s newly released 2012 Sustainability Report, which summarizes the company’s progress on environmental, economic and social goals.
“Alaska Airlines and Horizon Air strive to be good airlines for our customers, good places to work for our employees, a good business for our investors and environmental stewards of our planet,” said Brad Tilden, Alaska Air Group’s president and chief executive officer. “Our 2012 Sustainability Report comprehensively documents our corporate social responsibility efforts and provides a platform for collaboration and continued improvement as we seek to lead the airline industry in environmental stewardship.”
Air Group’s Sustainability Report analyzes the airlines’ efforts in 2010 and 2011 and is the company’s first comprehensive report to conform to the Global Reporting Initiative, an international standard for triple bottom line reporting on performance, people and the planet.
Tilden said the airline chose a holistic approach to measuring and reporting its sustainability efforts. “Our goal is that this report will help us to manage our social responsibility performance with the same discipline we manage our financial performance, which will ultimately help us grow both airlines responsibly,” he said.
Key highlights of the report include:
Planet:
Performance:
People:
Alaska Air Group’s Sustainability Report also provides insights into the company’s strategic vision, which is founded on the company’s “Five Focus Areas.” A full copy of the report can be obtained at http://bit.ly/RQ2I7T . A graphic summarizing 10 ways Air Group has reduced its environmental impact can be viewed and downloaded http://bit.ly/QKYVV7 .
Editor’s note: High resolution images from the report are posted to the company’s online image gallery at www.alaskaair.com/newsroom.
Alaska Airlines and Horizon Air, subsidiaries of Alaska Air Group (NYSE: ALK), together serve more than 90 cities through an expansive network in Alaska, the Lower 48, Hawaii, Canada and Mexico. Alaska Airlines has ranked “Highest in Customer Satisfaction Among Traditional Network Carriers” in the J.D. Power and Associates North America Airline Satisfaction StudySM for five consecutive years from 2008 to 2012. For reservations, visit www.alaskaair.com. For more news and information, visit the Alaska Airlines/Horizon Air Newsroom at www.alaskaair.com/newsroom.
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