(NEWS) SANTORINI, Greece, 2025-Dec-2 — /Travel PR News/ — Santorini’s dramatic eastern coastline will soon welcome a new luxury hideaway as Sandblu Santorini, part of Hilton’s LXR Hotels & Resorts collection, prepares to open for the 2026 summer season. Announced through a partnership between Hilton and RMKA Private Company, the upcoming 66-key retreat will mark the brand’s first entry into Greece, adding a high-end sanctuary to a portfolio known for its character-rich, independently minded properties. Set on the rugged slopes above Kamari and framed by views of the Aegean Sea and the island’s striking black-sand shore, the resort is designed to evoke the gentle charm of a contemporary Cycladic village, blending stone textures, whitewashed architecture, and light-filled interiors to reflect the island’s volcanic spirit.
Guests will find accommodations that open onto private terraces facing either the sea or the pool, with nearly a third featuring private pools and three secluded villas offering elevated privacy. The resort aims to cultivate a seamless indoor-outdoor rhythm, drawing visitors toward its tranquil spa, two infinity pools, two-storey fitness studio, and peaceful yoga garden. Culinary exploration also plays a central role in the experience, with Rockwell Group guiding the design of a signature restaurant, an all-day dining venue, a wine bar, and spaces dedicated to celebrating Santorini’s famed wine culture. Family-friendly amenities, including a dedicated kids club, complement the selection of high-end retail boutiques that round out the property’s lifestyle offerings.
With LXR Hotels & Resorts expanding globally and further European destinations underway, Sandblu Santorini signals the brand’s growing presence as it approaches 40 properties operating or in development. Leadership at both Hilton and RMKA emphasized the resort’s intention to offer a refined sense of place—an experience rooted in authenticity, attentive service, and craftsmanship that mirrors the island’s natural allure. Positioned near Ancient Thira, close to hiking trails, Kamari Beach, and just a short drive from the island’s airport and port, the retreat will provide easy access for international travelers seeking a serene enclave with strong cultural connections when it opens in 2026.
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