Preferred Hotels & Resorts launches new loyalty platform, I Prefer Alliance

Tokyu Hotels Co., Ltd. Serves as Inaugural Partner SINGAPORE, 2019-Feb-20 — /Travel PR News/ — Preferred Hotels & Resorts, the world’s largest independent hotel brand, is pleased to announce the launch of I Prefer Alliance, an innovative new loyalty platform that allows independent hotels and regional hotel brands to extend full benefits of I Prefer Hotel Rewards… Read the full press release