- National Car Rental Announces New Sponsorships with Four Major League Baseball Teams
- Sponsorship Agreements Add Astros, Orioles, Rangers and White Sox to National’s MLB Portfolio
ST. LOUIS, 2016-Apr-25 — /Travel PR News/ — National Car Rental today announced four new sponsorship agreements designating National as the official car rental partner of the Houston Astros, Baltimore Orioles, Texas Rangers and Chicago White Sox. These teams join National’s MLB sponsorship portfolio that already includes the Los Angeles Angels, St. Louis Cardinals, New York Mets and Kansas City Royals. The new multiyear agreements extend National’s partnership status through the 2020 Major League Baseball (MLB) season.
“We’re passionate about baseball and are excited to grow our involvement in ‘America’s pastime,’” said Rob Connors, vice president of brand marketing for National. “We are honored to support these fantastic teams as their official car rental partner and look forward to celebrating a great season ahead with their fans.”
As part of its designation with each of the teams, National will have in-stadium signage during home games for the Angels, Astros, Cardinals, Mets, Orioles, Rangers, Royals and White Sox. The brand has also launched a new, customized radio campaign in each team’s market entitled “A Control Enthusiast’s Guide to Baseball” featuring the voice of actor Patrick Warburton.
In addition, National Car Rental will extend specially priced car rental rates to each team’s club, which includes players, staff and coaches. Club members will also be afforded access into National Car Rental’s Emerald Club, the car rental industry’s first comprehensive frequent-renter program, which expedites the rental process by offering counter bypass as well as Drop & GoSM service with convenient e-receipts. Emerald Club members have access to the Emerald Aisle – an exclusive section of the rental lot where members can select any vehicle as long as they reserve a mid-sized car – at 65 locations in the U.S. and Canada, including the top 50 airports for business travel.
For more information about National Car Rental, please visit www.nationalcar.com.
About National Car Rental
Founded in 1947, National Car Rental is a premium, internationally recognized brand serving the daily rental needs of the frequent airport traveler. With National, time-sensitive customers in the United States are able to quickly choose their own vehicles, based upon their advance reservation and requested car class, and then simply drive away from the airport. National has been named Best Car Rental Company in North America in Travel + Leisure’s 2015 World’s Best Awards and recognized as a J.D. Power 2014 Customer Champion. For more information about National, visit www.nationalcar.com,www.facebook.com/NationalCarRental or follow @NationalPro on Twitter.