Guangzhou Chimelong Group Joins PATA Preferred Partner Network to Advance Tourism Research and Industry Collaboration
(IN SHORT) The Pacific Asia Travel Association has named Guangzhou Chimelong Group Co., Ltd. as its newest Preferred Partner, creating a framework for cooperation on responsible tourism, visitor-economy development, industry engagement, research and data exchange across Asia Pacific. The partnership brings together PATA’s regional tourism expertise and global industry network with Chimelong Group’s cultural tourism, hospitality, attraction and MICE operations. Both organisations aim to strengthen the value of the Asia Pacific visitor economy, encourage closer engagement between governments and national tourism organisations, and promote the use of high-quality tourism intelligence. Founded in 1989, Chimelong Group operates three major tourism resorts in China, with seven theme parks, nine hotels, three international circus theatres and more than 40 million annual visitors.
(PRESS RELEASE) BANGKOK, Thailand, 2026-Jul-7 — /Travel PR News/ —The Pacific Asia Travel Association (PATA) has welcomed Guangzhou Chimelong Group Co., Ltd. as its newest Preferred Partner, establishing a collaboration focused on supporting the sustainable growth, competitiveness and long-term development of the Asia Pacific visitor economy.
Chimelong Group is a cultural tourism enterprise offering leisure and MICE experiences through a portfolio that includes theme parks, resort hotels, cultural performances, dining venues, business convention facilities and educational programmes.
PATA Chief Executive Officer Noor Ahmad Hamid said the organisation was pleased to welcome Chimelong Group into its Preferred Partner network, noting the company’s contribution to destination development through large-scale visitor attractions and tourism experiences.
He said Chimelong Group has demonstrated how innovative tourism offerings can encourage travel, create economic opportunities and contribute to the development of destinations across the region. PATA looks forward to working with the company to strengthen responsible tourism practices within the hospitality sector.
Chimelong Group said it remains committed to tourism development, the continued building of a globally recognised brand and the pursuit of international growth. The company added that culture, technology, innovation and talent will remain central to its efforts to create new inspiration and meaningful experiences for the global tourism industry.
Under the agreement, PATA and Chimelong Group will work together through advocacy, industry engagement, tourism research and the exchange of data and intelligence. The partnership is intended to support initiatives that promote more responsible tourism practices and strengthen the wider visitor economy across Asia Pacific.
The collaboration is also aligned with several shared priorities, including enhancing both the value and perceived value of the Asia Pacific visitor economy, strengthening engagement between governments and national tourism organisations, and promoting the benefits of reliable, distinctive and comprehensive tourism intelligence.
By combining PATA’s tourism-sector expertise and international network with Chimelong Group’s experience in cultural tourism, hospitality and visitor attractions, the partnership is expected to create opportunities for future cooperation supporting the region’s long-term tourism development.
Chimelong Group, established in 1989, is a leading cultural tourism conglomerate integrating theme parks, resort hotels, cultural performances, distinctive dining, business conventions, and educational programs. With the cultural and tourism industry at its core, Chimelong aims to become a “world-famous cultural and tourism brand”. Over 36 years, the Group has developed 3 world-renowned cultural tourism resorts: Chimelong Guangzhou Resort, Chimelong Hengqin Resort and Chimelong Qingyuan Resort. Together, they feature 7 major theme parks, 9 resort hotels (with a total of over 10,000 rooms), and 3 international circus theaters. Ranked among the top theme park groups globally, Chimelong welcomes over 40 million visitors each year. Guided by its mission to “create joy and share happiness” and driven by core values of “innovation, dedication, sincerity, excellence”, Chimelong has become a beloved brand for visitors from around the world.
Media contact:
Tel: +66 (0)2-460-9264
E-mail: communications@PATA.org
SOURCE: Pacific Asia Travel Association
