Virgin Trains announces healthy milk drinks ‘Canny Milk’ on-board its east coast services
New tasty treats are the latest ingredient to make travel by train even more tempting
LONDON, 2016-Aug-30 — /Travel PR News/ — Virgin Trains is supporting a Tyneside-based start-up business and offering customers a new range of healthy milk drinks on-board its east coast services. ‘Canny Milk’ is the creation of Newcastle businessman Liam Watson and uses natural flavourings to help create the selection of fun milk drinks.
‘Canny Milks’ comes in a variety of flavours including strawberry, chocolate, vanilla and banana. The product is gluten free, uses British Red Tractor semi-skimmed milk, and joins a new line-up of Standard Class food, snacks and drinks onboard Virgin Trains, which promises to transform the onboard dining and shopping experience for customers.
The new Standard Class food and drink line-up is all part of the rail operator’s £140m investment into its trains, stations and travel experience for customers. To date, this has included revamped First Class lounges, a First Class menu created by James Martin, refurbished train interiors and the launch of Beam, its ground breaking onboard entertainment portal that streams content direct to customers’ devices.
Ali Watson, Virgin Trains Customer Experience Director on the east coast, said: “We’ve completely refreshed the products offered to customers in Standard Class, and we’re delighted to be able to bring flavours and tastes from producers on our route to our onboard offer, including Liam’s delicious, new drink. As part of this complete Standard Class revamp, we’re also introducing some of the tasty James Martin dishes currently served in First Class. We’re sure these will be as popular in Standard as they are in First, and we also hope customers will love Canny Milk as much as we do.”
Liam Watson, Co-Founder of Canny, said: “It’s great that Virgin Trains has signed-up to sell Canny Milk on-board its trains. As a start-up business, it’s just amazing to have this opportunity for people using Virgin Trains to buy my product.”
To celebrate the launch of the new healthy drinks on-board Virgin Trains, customers at Newcastle Central Station were treated to free samples from Liam with the help of Virgin Trains crew.
About Virgin Trains:
Stagecoach and Virgin are working in partnership to operate the East Coast and West Coast inter-city routes under the Virgin Trains brand. Together, they are on track to revolutionise rail travel across the UK.
The combined network connects some of the nation’s most iconic destinations including Glasgow, Liverpool, Birmingham, Manchester, Edinburgh, Newcastle, Leeds, York and London.
Virgin Trains is committed to delivering a high speed, high frequency service, offering shorter journey times, more comfortable travel and excellent customer service. Customers consistently rate Virgin Trains as one of the top long-distance rail franchise operators in the National Rail Passenger Survey (NRPS) commissioned by industry watchdog, Transport Focus.
On the East Coast route, £140m is being invested to create a more personalised travel experience. We have already invested £21m to completely revamp our existing fleet and customers can now benefit from 42 additional services (22,000 extra seats) per week between Edinburgh and London. 2018 will see the introduction of completely new Azuma trains being built in the UK by Hitachi.
The West Coast route has a proud record of challenging the status quo – from introducing tilting Pendolino trains, to a pioneering automated delay repay scheme and becoming the first franchised rail operator to offer m-Tickets for all ticket types.
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SOURCE: Virgin Trains