Enterprise Holdings streamlines fleet sales with launch of tablet-based Vehicle Sales Mobile (VSM) app

New Tablet-based Vehicle Sales Mobile App Puts Virtual Fleet Sales Showroom in Dealers’ Hands ST. LOUIS, 2013-07-15 — /travelprnews.com/ — Filling car dealership lots with quality used vehicles just got a whole lot easier. Enterprise Holdings is streamlining its fleet sales with the launch of its Vehicle Sales Mobile (VSM) technology – a new app that… Read the full press release

Enterprise Holdings study: New Vehicle Purchase Decision Highly Influenced by Rental “Test Drive” Experience

ST. LOUIS, 2013-07-02 — /travelprnews.com/ — Car rental customers try before they buy, according to a new study commissioned by Enterprise Holdings. The study conducted by Polk, the premier provider of automotive information and marketing solutions, found customers who rent a car from Enterprise Holdings’ brands – Enterprise Rent-A-Car, Alamo Rent A Car and National Car Rental – are 55 percent more… Read the full press release

Enterprise Holdings signed with COPA S.A.of Lima to franchise Alamo Rent A Car brand for the Peruvian market

LIMA, Peru, 2013-06-27 — /travelprnews.com/ — Enterprise Holdings today announced that it is franchising the use of its Alamo Rent A Car brand to COPA S.A. of Lima, Peru. This appointment continues the expansion of the brand’s footprint in Latin America. Alamo will serve Jorge Chavez International Airport in Lima, located 10 miles north-west of the downtown area. The main… Read the full press release

Alamo Rent A Car to launch suite of social network-based games called Alamo Games 2 Go

Participants Can Win $5,000 Grand Prize and Weekly Prizes for Games Played On-The-Go ST. LOUIS, 2013-06-25 — /travelprnews.com/ — Just in time for the official start of summer, Alamo Rent A Car is providing entertainment, fun and prizes for vacationing families through a new suite of social network-based games called Alamo Games 2 Go. Launched this week on… Read the full press release

Enterprise Holdings Promotes Pamela M. Nicholson to Chief Executive Officer

Becomes Third CEO in Family-Owned Company’s History, First from Outside the Taylor Family ST. LOUIS, 2013-06-06 — /travelprnews.com/ — Enterprise Holdings today announced that Pamela M. Nicholson, the company’s President and Chief Operating Officer, has been promoted to Chief Executive Officer. She becomes only the third CEO in the privately held company’s 56-year history and the first to… Read the full press release

IGO CarSharing is Now Part of World’s Largest Local Car-rental and Car-sharing Network, Enterprise Holdings

ST. LOUIS, 2013-05-28 — /travelprnews.com/ — Enterprise Holdings has announced that it is acquiring the business of  IGO CarSharing, a non-profit organization serving more than 15,000 members, with more than 200 locations in more than 40 neighborhoods. Established in 2002as a pilot program of the Center for Neighborhood Technology, IGO was the first car-sharing program in Chicago and has… Read the full press release

National Car Rental is the Official Rental Car of the 74th Senior PGA Championship presented by KitchenAid at Bellerive Country Club

ST. LOUIS, 2013-05-20 — /travelprnews.com/ — The 74th Senior PGA Championship presented by KitchenAid is headed to St. Louis from May 21 – 26, 2013, where it will be hosted for the first time by Bellerive Country Club. National Car Rental, the premier rental car brand for business travel, is the Official Rental Car of the Championship, which… Read the full press release

Kirk Kazanjian’s New Book Highlights How Enterprise Holdings Builds Brand Loyalty

Author Kazanjian: “Today’s customers have a strong interest in doing business with companies committed to sustainability” ST. LOUIS, 2013-05-16 — /travelprnews.com/ — According to marketing and customer service expert, Kirk Kazanjian, building a successful company today means creating “an unbreakable bond of loyalty between your customers and employees.” Now, his latest book – Driving Loyalty: Turning Every Customer… Read the full press release

Enterprise appoints Megadrive Autovermietung GmbH as a new franchise partner to extend network in Austria, Hungary and Slovakia

LONDON, 2013-04-17 — /travelprnews.com/ — Enterprise Rent-A-Car today announced the appointment of Megadrive Autovermietung GmbH as a new franchise partner, to extend the fast-growing network of Enterprise branches in Europe to include prime locations in Austria, Hungary and Slovakia including major airports and city locations.  The locations are set to open later this year. With Enterprise’s combination… Read the full press release