TripAdvisor, PATA and E-Tourism Frontiers launch initiative to improve the way destinations use digital tools and content created by travellers known as DATA

BANGKOK, 2014-11-11 — /Travel PR News/ — TripAdvisor, the world’s largest travel site*, in partnership with the Pacific Asia Travel Association (PATA) and E-Tourism Frontiers announced today the launch of a new initiative to improve the way destinations use digital tools and content created by travellers. Known as DATA (Destination Academy with TripAdvisor), these regional events… Read the full press release