2012-10-2 — /travelprnews.com/ — Maldivian airline together with Maldives Marketing & Public Relations Corporation (MMPRC) will hold a two city road-show in Mumbai and Chennai on 27th and 28th September. The delegation led by Deputy Minister of Tourism, Arts & Culture, Hon. Mohamed Maleeh Jamal will comprise of members drawn from 15 companies both hoteliers and travel agents.
Seeking to maximize its promotional impact with the commence of the Maldivian, the national carrier of the Maldives to Mumbai and Chennai, the delegation will stage a special Maldives tourism promotion workshop at Hotel Radisson Blu City Centre in Chennai on the 27th September 2012, and Taj lands End in Mumbai on 28th September 2012.
The local travel-industry enterprises that are invited will learn about Maldives travel products, and latest travel-related information. The gathering will serve as a platform for cooperation and exchange between Maldives and India’s tourism-industry businesses. The growth rate for travellers from India to Maldives increased by 20% i. e from 25,756 in 2010 to 30,978 in 2011. Maldives targets to achieve 2% increase in Indian arrivals by Dec 2012.
Maldives is an up market destination and is perceived to be an expensive destination whereas it is absolutely affordable and a reasonable destination since it offers different categories of accommodation in the resorts, live aboards, guest houses. The main segment for Maldives is honeymoon, diving, families as well as MICE. Maldives is the perfect destination for travellers looking for a break from work or daily lives with its abundance of everything that brings joy to the mind; sun, sand, sea and spa. It’s a world renowned honeymoon destination and with its uniqueness as one island one resort concept provides visitors unbeatable privacy.
In recent years, Maldives has become a popular travel destination in the international market. It has emerged as the play ground for celebrities like Hrithik Roshan, Madhuri Dixit, Salman Khan, Pretty Zinta, Kareena Kapoor, Saif Ali Khan, Malaika Arora to name a few.
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Maldives to hold roadshow in Mumbai and Chennai on 27th and 28th September